Agenda

9:00 am - 10:00 am
Breakfast – Floor 1
9:00 am - 10:00 am
CMO breakfast – Floor 4
10:00 am - 10:45 am
General session

      Welcome & state of AI in GTM – Floor 2
10:45 am - 11:35 am
General session

      Keynote: How we rebuilt our GTM from the ground up using AI – Floor 2
11:35 am - 11:50 am
Break
11:50 am - 12:35 pm
Breakout #1
Session A: How OpenAI agentifies GTM – Floor 2
Session B: How we crush outbound at scale using AI – Floor 4
Session C: GTM AI lab: Sales use cases – Floor 1
12:35 pm - 1:35 pm
Lunch – Floor 3
12:35 pm - 1:35 pm
GTM AI lab office hours – Floor 1
1:35 pm - 2:20 pm
Breakout #2
Session D: 5 ways Anthropic uses AI in GTM – Floor 2
Session E: How we moved from AI to ROI – Floor 4
Session F: GTM AI lab: Marketing use cases – Floor 1
2:20 pm - 2:35 pm
Break
2:35 pm - 3:25 pm
General session

      How to win the AEO era – Floor 2
3:25 pm - 3:35 pm
Break
3:35 pm - 4:25 pm
General session

      Closing keynote: The present and future of GTM AI – Floor 2
4:25 pm - 4:30 pm
General session

      Event wrap-up – Floor 2
4:30 pm - 6:00 pm
Cocktails